Helvetica Font typeface was initially released as Neue Haas Grotesk, and was designed in 1957 by Max Miedinger for the Haas’sche Schriftgiesserei (Haas Type Foundry) in Switzerland.
The name was changed to Helvetica (an adaptation of Helvetia, the Latin name for Switzerland) by Walter Cunz when D. Stempel AG, a major stockholder in Haas, reworked the design for Linotype GmbH in Frankfurt, a major stockholder in Stempel. The Mergenthaler Linotype Company in New York, then a major stockholder of Linotype GmbH, adopted the design, and it rapidly became the most popular sanserif in the world, replacing Futura.
Helvetica Font Preview
Personal use only
